Episode 4: Canaan Severin | It Takes What It Takes

bhavinishah on April 18, 2024

Episode 4: Canaan Severin | It Takes What It Takes

April 18, 2024

From Gridiron to Sales: Kanan Severn’s Journey and Advice

In a recent episode of our podcast, we had the pleasure of speaking with Kanan Severn, a former NFL player from Marlborough, Massachusetts, who has successfully transitioned into a sales career. Kanan shared his experiences, insights, and advice for athletes and veterans considering a move into sales.

Football Highlights

Kanan’s athletic career is marked by memorable moments, including a standout performance against Notre Dame during his time at the University of Virginia (UVA). He reminisced about his SportsCenter Top 10 catch against Miami and being voted team captain, a testament to his leadership and dedication. His professional career included stints with the Pittsburgh Steelers and New York Giants, where he learned from some of the best in the game.

Transition to Sales

After his football career, Kanan faced the challenge of finding a new path. His journey into sales began with an interview at Robert Half, which he had to defer when he signed with the Giants. Once he decided to move on from football, he returned to Robert Half, leveraging his family’s connections in accounting to land his first job.

Challenges and Learning Curves

Kanan candidly discussed the difficulties of transitioning from sports to a corporate environment. The early days in sales were tough, but his athletic background equipped him with resilience and a strong work ethic. He emphasized the importance of understanding and handling objections, drawing parallels to learning complex playbooks in football.

Key Advice for Aspiring Sales Professionals

Embrace Relationships: Kanan highlighted his love for building relationships as a key driver in his sales career. He advised aspiring salespeople to focus on being reliable and bringing value to their clients.

Study the Best: Just as athletes study top performers, Kanan encouraged new sales professionals to learn from the best in their field. Observing and emulating successful colleagues can provide a solid foundation for growth.

Prepare for Objections: Being “audible ready” is crucial. Understanding common objections and having responses ready can significantly improve sales effectiveness.

Choose the Right Company: Kanan stressed the importance of selecting a company with good leadership and growth potential. He shared his experience with equity and the long-term benefits of being part of a startup.

Focus on Equity: Understanding the value of equity in a company can be a game-changer. Kanan recommended seeking roles that offer equity, as it can lead to substantial financial rewards in the long run.

Staying Dialed In

Kanan’s definition of being dialed in as a sales professional mirrors his approach to sports: preparation, organization, and a deep understanding of the game plan. He stressed the importance of proper preparation to prevent poor performance, a principle that has guided him throughout his career.

Final Thoughts

Kanan Severn’s journey from football to sales is a testament to the transferable skills athletes bring to the corporate world. His story highlights the importance of resilience, relationship-building, and continuous learning. For athletes and veterans considering a career in sales, Kanan’s insights provide valuable guidance and inspiration.

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Episode 3: Tad Gold | Gritty, Not Pretty

bhavinishah on April 11, 2024

Episode 3: Tad Gold | Gritty, Not Pretty

April 11, 2024

From Baseball to Sales: Tad Gold’s Transition and Tips for Success

In a recent podcast episode, we had the pleasure of speaking with Tad Gold, a former professional baseball player who successfully transitioned into a thriving sales career. Tad’s journey from the baseball diamond to the sales floor is filled with valuable insights and advice for athletes and veterans considering a similar path.

Athletic Memories and Transition

Tad’s sports career is packed with memorable moments, both in hockey and baseball. One standout memory is winning the conference championship with Endicott College, defeating the perennial powerhouse, Western New England. Another unforgettable moment was being drafted by the Baltimore Orioles during a special ceremony on his hometown team, the Martha’s Vineyard Sharks, where he was the only local player.

Despite his successes, Tad didn’t initially see a future in professional baseball. When his playing career ended, he felt lost and unsure of his next steps. However, observing his friends’ success in tech sales, Tad decided to explore this new field. He moved to Boston, started applying for sales roles, and landed his first job at Toast, a leading company in the restaurant technology sector.

Transitioning Skills from Sports to Sales

Tad attributes much of his success in sales to the skills he honed as an athlete. Key traits that translated well included:

Competitiveness: The drive to be the best is a powerful motivator in both sports and sales.

Teamwork: Sales often requires collaboration, and working well with a team is crucial.

Coachability: Just as athletes take feedback and improve their game, sales professionals must be open to coaching and continuously seek to improve.

Advice for Aspiring Sales Professionals

For athletes and veterans considering a career in sales, Tad offers several pieces of advice:

Understand Your Motivation: Before diving in, understand why you want to pursue sales. It’s more than just being likable and outgoing; it involves being a consultant and a trusted advisor to your clients.

Choose the Right Company: Look for a company with strong leadership, a product you believe in, and a culture you can see yourself thriving in. Surrounding yourself with the right people can significantly impact your growth and success.

Be Prepared for the Grind: Sales can be challenging, with frequent rejections and tough days. However, the rewards come to those who are resilient and continuously strive to improve.

Why Tad Loves Sales

Tad’s love for sales has evolved over time. Initially drawn by the unlimited earning potential and personal growth opportunities, he now finds great satisfaction in coaching others. Watching his team members implement feedback and succeed is immensely rewarding. This transition from individual contributor to a leadership role has allowed Tad to apply his competitive spirit in a new and impactful way.

Being Dialed In

When asked what it means to be “dialed in” as a sales professional, Tad emphasized the importance of focus and preparation. Just as athletes practice intensely before a game, sales professionals must prepare thoroughly for their interactions with clients. Being dialed in means being present, focused, and ready to execute flawlessly during those crucial moments.

Final Thoughts

Tad Gold’s journey from professional sports to a successful sales career is a testament to the transferable skills athletes bring to the corporate world. His story highlights the importance of competitiveness, teamwork, and continuous improvement. For athletes and veterans considering a career in sales, Tad’s insights offer a valuable roadmap to success.

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Episode 1: Keenan | Experience Over Expertise

bhavinishah on March 28, 2024

Episode 1: Keenan | Experience Over Expertise

March 28, 2024

In the world of sales, some names stand out for their remarkable contributions and insights. One such name is Keenan. Born and raised in Massachusetts, Keenan’s journey from being an athlete to becoming a leading figure in sales is nothing short of inspiring.

Keenan’s story begins with a passion for sports, which shaped his early years. He excelled in various sports, from football to basketball, displaying a natural athleticism that would later translate into his sales career. Little did he know that his journey would take him from the sports field to the forefront of modern sales techniques.

As fate would have it, Keenan found himself drawn to the world of sales. With a keen understanding of the importance of connecting with people and understanding their needs, he quickly rose through the ranks. His early success in selling chamber memberships paved the way for larger opportunities in the IT consulting industry.

It was during his time in the IT sector that Keenan’s entrepreneurial spirit truly began to shine. He navigated through the challenges of a rapidly evolving industry, adapting his approach to meet the demands of the market. With each new role came valuable lessons and experiences that would shape his future endeavors.

However, it wasn’t until Keenan ventured into the world of blogging that he discovered his true calling. What started as a way to build an audience and network soon evolved into something much greater. Keenan’s insightful posts on sales strategies and personal development resonated with thousands, earning him a reputation as a thought leader in the field.

Driven by his passion for helping others succeed, Keenan embarked on a new chapter in his career: writing. His book, “Not Taught,” struck a chord with readers, offering practical advice for navigating the complexities of the modern world. From building a personal brand to embracing change, Keenan’s insights continue to inspire readers worldwide.

Today, Keenan’s journey serves as a testament to the power of resilience and determination. From his humble beginnings as an athlete to his current status as a leading entrepreneur and author, Keenan’s story reminds us that success is not always a straight path. It’s the willingness to adapt, learn, and grow that ultimately paves the way to greatness.

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Episode 10: Ryan Feely | Accountability & Extreme Ownership

bhavinishah on March 14, 2024

Episode 10: Ryan Feely | Accountability & Extreme Ownership

March 14, 2024

In the fast-paced world of sales, success isn’t just about closing deals—it’s about the journey, the mindset, and the relentless pursuit of excellence. In a recent episode of the podcast Merchants of Change, Ryan Feeley, Director of Sales at Seamless Thought, shares his inspiring story of transitioning from a college athlete to a sales leader.

Ryan’s journey began on the football fields of Florida State University, where he played Division One football. But it wasn’t just his athletic prowess that defined him—it was his work ethic, determination, and willingness to outwork everyone else. From his humble beginnings as a walk-on kicker to becoming a key player on the team, Ryan’s story is a testament to the power of hard work and perseverance.

But Ryan’s journey didn’t end on the football field. After graduating from college, he found himself at a crossroads, unsure of what path to take. It was a chance encounter with a sales program at Florida State that changed everything. Inspired by the opportunity to learn new skills and challenge himself, Ryan dove headfirst into the world of sales.

The sales program at Florida State provided Ryan with the tools and training he needed to succeed in the competitive world of sales. From cold calling to email outreach, Ryan honed his skills and proved himself to be a top performer. But it wasn’t just about hitting quotas—it was about building relationships, understanding customer needs, and delivering value.

As Ryan’s career progressed, he continued to push himself to new heights. From SDR to AP to director, Ryan climbed the ranks at Seamless Thought, driven by his passion for sales and his unwavering commitment to excellence. But perhaps more importantly, Ryan never forgot where he came from. He remained humble, grateful for the opportunities he had been given, and eager to pay it forward to the next generation of sales professionals.

Ryan’s story is a powerful reminder that success isn’t just about talent—it’s about hard work, determination, and the willingness to seize opportunities when they arise. Whether you’re a college athlete, a military veteran, or someone looking to make a career change, Ryan’s story serves as a source of inspiration and motivation. So go ahead, chase your dreams, and unlock your full potential. Success is waiting for those who are willing to work for it.

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Episode 9: Nate Freeberg | The Power of Coachability

bhavinishah on March 7, 2024

Episode 9: Nate Freeberg | The Power of Coachability

March 7, 2024

In a rapidly changing world, adaptability is the name of the game. As the landscape shifts, those who cling too tightly to the old ways risk being left behind. This sentiment rings true not only in the realm of sports but also in the dynamic world of sales. In a recent episode of the “Merchants of Change” podcast, Nate Freeberg, a seasoned sales manager at 280 Group, shared insights gleaned from his journey from D-1 soccer player to outbound sales manager.

Freeberg emphasizes the importance of coachability in navigating the evolving sales landscape. Drawing parallels between his sports background and his career in sales, he highlights the need to continuously challenge one’s own thinking and embrace new strategies. As the podcast delves into Freeberg’s transition from athlete to sales professional, his passion for coaching emerges as a driving force behind his desire to lead and mentor others.

Reflecting on his coaching experiences both on and off the field, Freeberg underscores the value of supporting and empowering team members. He emphasizes the significance of product-market fit and the role of effective leadership in fostering a culture of success. For Freeberg, leadership is not just about steering the ship but also about rolling up one’s sleeves and leading by example.

In the ever-evolving landscape of sales, Freeberg advocates for a targeted and strategic approach to outbound prospecting. He stresses the importance of specificity in outreach efforts, citing the need to move away from a spray-and-pray mentality. With email restrictions tightening, precision and relevance are paramount in driving meaningful engagement.

As Freeberg transitions into a leadership role, he remains committed to building a team-based atmosphere rooted in celebration and support. He believes in the power of acknowledging both small victories and major milestones, fostering a culture where every team member feels valued and empowered to succeed.
In conclusion, Freeberg’s journey from athlete to sales leader offers valuable lessons in adaptability, coachability, and the importance of fostering a culture of success. As the sales landscape continues to evolve, embracing change and empowering team members will be crucial in navigating the challenges and opportunities that lie ahead.

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Episode 8: When Preparation Meets Opportunity | Katie Grimm

bhavinishah on February 29, 2024

Episode 8: When Preparation Meets Opportunity | Katie Grimm

February 29, 2024

Katie Grim’s Journey from Lacrosse to Sales

In a recent episode of our podcast, we sat down with Katie Grim to explore her journey from collegiate lacrosse player to successful sales professional. Katie’s story offers valuable insights for athletes and veterans considering or beginning their careers in sales.

Transitioning from Sports to Sales

Katie’s athletic career was defined by her competitive spirit and strong relationships with her teammates. This competitive nature stayed with her after college, helping her transition into the sales industry. Despite initial aspirations of becoming a sports agent, Katie discovered sales through friends working in the field and realized her competitive and social nature made it a perfect fit.

The Reality of Sales

Katie highlighted a common misconception about sales: the idea that it involves high-pressure tactics and pushing products. Instead, she emphasized that modern sales are about understanding and solving customer problems. This approach requires active listening, empathy, and the ability to relate product benefits to customer needs. The key to successful sales is helping customers realize how a product can improve their situation.

Coachability and Resilience

Katie shared her experiences in sales development and coaching. She emphasized the importance of being coachable and able to apply feedback. This is particularly crucial in sales, where rejection is common, and resilience is essential. Katie noted that athletes often possess a natural ability to handle rejection and bounce back, which is a valuable trait in sales.

Choosing the Right Sales Role

When advising seniors or anyone considering a sales career, Katie stressed the importance of self-awareness. Understanding one’s strengths, preferences, and career goals is crucial in selecting the right sales role. She also recommended finding companies with strong onboarding programs and supportive leadership, as these factors can significantly impact early career success.

Medtech Sales

Katie’s current role is in the medtech industry, where she helps medical device sales reps identify potential customers using data and AI. This sector offers a unique challenge and requires a deep understanding of the medical field, making it a rewarding path for those interested in healthcare and technology.

Advice for Aspiring Sales Professionals

Katie’s advice for those considering a sales career is to embrace the control and potential for success that sales offers. The harder you work, the more you can achieve. She also highlighted the fun and variety in sales, from interacting with different people to the satisfaction of closing deals.

Being Dialed In

For Katie, being “dialed in” means where preparation meets opportunity. It’s about doing the necessary groundwork and maximizing every chance to succeed. This approach, she believes, is essential for any sales professional aiming to excel.

Katie Grim’s journey from lacrosse to sales is a testament to how the skills and mindset developed in sports can translate into a successful sales career. Her insights offer valuable guidance for anyone transitioning into the sales field.

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Episode 7: If Sales Was Easy Everyone Would Do it | Ryan Spicer

bhavinishah on February 22, 2024

Episode 7: If Sales Was Easy Everyone Would Do it | Ryan Spicer

February 22, 2024

From Soccer to Sales: Insights from Ryan Spicer’s Journey

In our latest podcast episode, we had the pleasure of speaking with Ryan Spicer, a former professional soccer player and current sales leader. Ryan shared his journey from the soccer field to the sales floor, offering valuable insights for those considering a career in sales.

Transitioning from Sports to Sales

Ryan’s athletic career was marked by dedication, teamwork, and resilience. He recalled memorable moments from his soccer career, including a high-stakes game in college that went into multiple overtimes and penalty kicks. However, it was the daily training and camaraderie with his teammates that he cherished most. These experiences laid a strong foundation for his transition into the business world.

Facing the Sales Stigma

Ryan admitted that he initially had reservations about entering the sales industry. Like many, he had preconceived notions about sales being pushy and dishonest. However, a mentor who had followed a similar path encouraged him to explore the field. This mentor’s guidance, coupled with Ryan’s curiosity and willingness to learn, helped him overcome his hesitation.

Learning the Ropes

Ryan’s first sales role was at Viacom, where he quickly realized the importance of having a beginner’s mindset. He approached his job with humility, eager to absorb as much knowledge as possible. His curiosity and drive to understand the business from the ground up were crucial to his early success.

The Role of Creativity in Sales

Ryan emphasized that sales, especially in the media industry, involves much more than just closing deals. It requires creativity and strategic thinking to integrate brands into the consumer experience effectively. This aspect of sales kept Ryan engaged and motivated, as it allowed him to continuously develop and propose innovative solutions to clients.

Resilience and Adaptability

A key takeaway from Ryan’s journey is the importance of resilience and adaptability in sales. He shared how dealing with rejection and setbacks is part of the job. However, the ability to bounce back and keep pushing forward is what ultimately leads to success. This mindset, honed through years of competitive sports, has been invaluable in his sales career.

Advice for Aspiring Sales Professionals

For those considering a sales career, Ryan offers practical advice:

Understand Your Motivation: Reflect on why you want to enter sales and what qualities you seek in a job. This self-awareness will help you find a role that aligns with your goals and interests.
Seek the Right Environment: Look for companies that foster collaboration, provide opportunities for growth, and support their employees. Ask about the company culture and speak with potential colleagues to get a sense of the work environment.
Embrace Learning and Feedback: Approach your career with a willingness to learn and seek out feedback. Continuous improvement and skill development are essential in sales.
Be Prepared for Challenges: Recognize that sales is not easy and requires a high level of commitment and perseverance. Being prepared to face and overcome obstacles is crucial for long-term success.

Being Dialed In

To Ryan, being “dialed in” means having a clear understanding of your role, being committed to achieving your goals, and remaining resilient in the face of challenges. It’s about knowing what’s expected of you, striving for excellence, and not giving up when things get tough.

Ryan Spicer’s journey from soccer to sales is a testament to how the skills and mindset developed in sports can translate into a successful sales career. His story serves as an inspiration for athletes and veterans considering this path, highlighting the importance of dedication, adaptability, and a continuous drive to learn and grow.

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Episode 6: A Relentless Sales Mindset | Kevin Reed Jr

bhavinishah on February 15, 2024

Episode 6: A Relentless Sales Mindset | Kevin Reed Jr

February 15, 2024

Kevin Reed Jr.: From Gridiron to Sales Success

In a recent episode of Merchants of Change, host JR welcomed Kevin Reed Jr., a former football player who successfully transitioned into a sales career. Kevin’s journey from the field to the office offers valuable lessons for athletes considering a similar path.

From Football Dreams to Real-World Realities

Kevin’s athletic career started with a significant milestone: receiving a scholarship offer after three years in junior college. This moment was a turning point for him, eventually leading him to play at Southern Illinois University. Kevin’s journey didn’t stop there. He experienced the fast-paced world of the CFL and even ventured into professional sports in Australia, playing both American football and rugby.

Transitioning to Sales

After returning to the U.S., Kevin’s career shift began at Apple Retail, where he honed skills in open-ended questions, objection handling, and lead qualification. This retail experience served as a solid foundation for his leap into software sales. Kevin joined SignalAI as an SDR, where his athletic background and Apple training set him apart.

Overcoming Initial Challenges

Kevin’s first cold call experience was daunting. He shared a memorable story of hanging up in panic when a high-profile prospect answered. Despite this rocky start, he emphasized the importance of practice and repetition, drawing parallels to his sports training. “Practice makes perfect,” he noted, highlighting how the persistence learned in sports translated to his sales career.

Building a Routine and Embracing Mentorship

Kevin underscored the importance of having a structured routine, similar to an athlete’s training schedule. Planning his day the night before and blocking out specific times for tasks helped him stay organized and focused. He also stressed the value of mentorship, advising new sales professionals to seek leaders they admire and can learn from, as these relationships can significantly impact their growth.

Connecting Sports and Sales

Kevin believes that the competitive nature and resilience developed in sports are crucial for success in sales. He advised athletes transitioning to sales to leverage their drive and dedication. “Going after someone for months and booking a call can be just as rewarding as achieving a sports milestone,” he said. This competitive edge, coupled with the ability to handle rejection and persist, makes athletes well-suited for sales roles.

Advice for New Sales Professionals

For those considering a career in sales, Kevin’s advice is clear:

Seek Strong Leadership: Choose a company with mentors who exhibit leadership qualities and can provide guidance.

Develop a Routine: Plan your days meticulously to maximize productivity and stay on track.

Embrace Relentlessness: Be relentless in your pursuit of goals. The effort and persistence will pay off.

Dialed In: The Key to Sales Success

Kevin defined being “dialed in” as maintaining maximum effort at all times, being relentless in pursuit of goals, and staying focused on meaningful tasks. This mindset, he believes, is essential for excelling in sales and achieving long-term success.

Kevin Reed Jr.’s journey from the gridiron to the sales floor exemplifies how the skills and mindset developed in sports can translate into a successful sales career. His story is a testament to the power of resilience, practice, and the relentless pursuit of excellence.

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Episode 5: Its All About the Customer | Matt Barr

bhavinishah on February 8, 2024

Episode 5: Its All About the Customer | Matt Barr

February 8, 2024

From the Court to the Cold Call: Matt Barr’s Journey from Basketball to Sales

In a recent episode of Merchants of Change, host JR Butler welcomed Matt Barr, a former basketball player turned sales professional. Matt’s journey from the basketball court to a successful career in sales offers invaluable insights for aspiring salespeople, particularly those transitioning from sports.

Fond Memories and Lessons from Basketball

Matt began by reflecting on his basketball career, emphasizing the camaraderie and team spirit he experienced. “It’s the locker room, the long bus rides, the morning lifts,” he shared. These experiences instilled in him a sense of discipline and teamwork, which later proved crucial in his sales career. Matt fondly recalled the accountability system at Bentley, where players were graded on their performance in every game. This rigorous approach to improvement laid the foundation for his work ethic in sales.

Transitioning to Sales: From Rwanda to SaaS

After college, Matt took an unconventional path by spending a year in Rwanda with a nonprofit organization, using basketball to promote health education. This experience broadened his perspective and reinforced his commitment to making a positive impact. Returning to the U.S., he began his sales career at Acquia, a software company in Boston. The skills he developed on the basketball court—resilience, strategic thinking, and teamwork—translated seamlessly into his new role.

The Importance of Mentorship and Passion

Matt highlighted a pivotal conversation with a mentor who advised him to find passion in building processes, developing relationships, and helping others grow. This advice reshaped his career trajectory, leading him to Breezeway, a startup where he could leverage his skills and passion for building teams and processes. Matt emphasized the importance of mentorship in sales, advising new sales professionals to seek leaders who offer substantial coaching and development.

Advice for Aspiring Sales Professionals

Matt’s advice to those considering a career in sales is straightforward: focus on culture, leadership, and growth. He stressed the importance of joining a company where you can receive robust coaching and mentorship, which is vital for early career development. “Find a leader who can provide you with the necessary guidance and support,” he advised.

Training New Sales Reps: The Breezeway Playbook

At Breezeway, Matt’s approach to onboarding new sales reps starts with instilling a deep understanding of the customer. He prioritizes teaching new hires about the clients’ needs and challenges before diving into product training. This customer-centric approach ensures that sales reps can speak the client’s language and build credibility from the outset.

What It Means to Be Dialed In

For Matt, being “dialed in” means bringing consistent energy, focus, and effort to every task, every day. He referred to this as “everyday ability,” a concept instilled in him during his basketball days at Bentley. Additionally, he emphasized the importance of an internal locus of control—focusing on what you can control and constantly seeking ways to improve.

Matt Barr’s journey from basketball to sales exemplifies how the skills and mindset developed in sports can lead to a successful career in sales. His story is a testament to the power of discipline, mentorship, and relentless effort in achieving professional success.

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Episode 4: The Art of Sales | Jenn Haskell

bhavinishah on February 1, 2024

Episode 4: The Art of Sales | Jenn Haskell

February 1, 2024

From Athlete to Sales Enablement Leader: Jen Haskell’s Journey

In the latest episode of “Merchants of Change,” host JR Butler sat down with Jen Haskell, a former three-sport college athlete and now a leader in sales enablement. Jen’s unique journey from being an elite athlete to shaping sales professionals provides valuable insights for anyone considering a transition into sales.

Athletic Background and Early Career

Jen’s sports journey is impressive. She was on the path to playing Division I basketball and Division II softball but chose to attend a Division III school to play basketball, softball, and volleyball. This decision was driven by her passion for all three sports. Among her proudest athletic achievements is being the first female at her college to score 1,000 points in basketball. Jen credits her competitive spirit and teamwork skills developed during her sports career as foundational to her professional success.

Transition to Sales and Sales Enablement

Jen’s path to sales was unconventional. Initially aspiring to be a sports agent, financial constraints led her to a corporate role instead. She discovered her love for teaching and coaching, which naturally evolved into a career in sales enablement. Despite never holding a formal sales title, Jen has always been in roles where selling and persuasion were key components.

Adapting Training for Different Generations

Jen highlighted the importance of adapting sales training to cater to different generations. Millennials, for example, thrive with a blend of traditional and digital training methods. Gen Z, having grown up with smartphones and short-form content, respond better to brief, focused coaching sessions. Jen emphasizes the importance of a blended learning approach, incorporating self-paced learning, hands-on practice, and digital tools to cater to various learning styles.

Key Advice for Aspiring Sales Professionals

For those new to sales or considering a career shift, Jen advises being proactive in leveraging sales enablement resources. She encourages new sellers to actively engage with their sales enablement teams, seek continuous feedback, and integrate training into their daily routines. This proactive approach not only accelerates learning but also builds a strong internal brand as a go-getter.

Building Effective Sales Enablement Programs

Jen’s playbook for sales enablement includes several core components. For sellers, it emphasizes time management, building and managing pipelines, and strategic planning. For leaders, it focuses on understanding team dynamics, emotional intelligence, and empowering their teams rather than solving every problem for them. Jen believes that effective sales enablement is about creating a supportive environment where sellers can thrive.

Final Thoughts

Jen’s love for sales stems from her passion for being part of a team and helping others succeed. She highlights the importance of having a clear vision, being adaptable, and continuously seeking input from others. Her sports background has instilled in her a strong work ethic and the ability to push through challenges, qualities she believes are crucial for success in sales.

Jen’s journey from a multi-sport athlete to a leader in sales enablement is a testament to the transferable skills athletes and military veterans bring to the sales profession. Her story underscores the value of teamwork, adaptability, and relentless pursuit of excellence—qualities that are essential in both sports and sales.

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